Holon Platform
Typography
Montserrat is very versatile and can be used in multiple domains such as websites, the publishing world, branding, editorial, logos, print, posters, etc.
It is a typeface that can be used basically anywhere because of the geometric and elegant simplicity with nice large x-height.
Symbol
Construction of the Symbol on the Fractal Grid
The Grid and the Axes of Symmetry
The Symbol – H
Color and grayscale version
The Grid allows you to explore infinite possibilities and combinations.
Here you have 2 examples
Logotype
Measures, proportions and reduction tests
Logotype characterization
Logotype negative
Logotype positive
Symbol + Logotype
Measures, proportions and reduction tests
Added “Platform” to identify the work sector
Remove “Platform” below some percentages
Main color Palette
Examples of applications on different backgrounds
Behind the scenes
The Holon is a part of a complex system, which has its own individuality,
but is also an integrated part of a system of order superior.
The Holon is composed by other sub-systems, which are usually holons themselves.
For example, every human being is an individual, single, who is part of a social community.
In turn, the human being is made up of a set of cells, each individually different from the others, which are themselves holons.
In short: a Fractal.
The concept of holon and balance closely recalls the Taoist philosophy of the balance between Yin and Yang, between the extroverted part and the introverted, between collaboration and selfishness.
Last but by no means least, my heartfelt thanks to Valentina Roberti, whose presence gave shape and substance to it all!
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